--- title: "Project expertise with your LinkedIn presence" description: "Perspective and Body Language: The Key to Conveying Competence To be perceived as competent, there are many" url: "https://compleadly.com/knowledge/project-expertise-with-your-linkedin-presence" lang: "en" lastModified: "2026-08-28T14:43:43.216Z" alternates: de: "https://compleadly.de/wissen/mit-deinem-linkedin-auftritt-kompetenz-ausstrahlen-bilder-foto" en: "https://compleadly.com/knowledge/project-expertise-with-your-linkedin-presence" it: "https://compleadly.com/it/base-di-conoscenza/trasmetti-competenza-con-la-tua-presenza-su-linkedin" x-default: "https://compleadly.com/knowledge/project-expertise-with-your-linkedin-presence" --- 1. [Home](https://compleadly.com/) 2. [Knowledge](https://compleadly.com/knowledge) 3. [Tips & Tricks](https://compleadly.com/knowledge/category/tips-tricks) 4. [LinkedIn Newsletter](https://compleadly.com/knowledge/category/linkedin-newsletter) 5. Project expertise with your LinkedIn presence [LinkedIn Newsletter](https://compleadly.com/knowledge/category/linkedin-newsletter) # Project expertise with your LinkedIn presence Author: [CompLeadly Team](https://compleadly.com/blog/author/compleadly-team)Last updated on August 28, 20261 min read --- Table of contents [Project competence with your LinkedIn presence #Images #Photo](https://compleadly.com/knowledge/project-expertise-with-your-linkedin-presence#project-competence-with-your-linkedin-presence-images-photo)[Viewing angle and body language: the key to projecting competence](https://compleadly.com/knowledge/project-expertise-with-your-linkedin-presence#viewing-angle-and-body-language-the-key-to-projecting-competence)[The "Red Sneakers Effect": When your name speaks for itself](https://compleadly.com/knowledge/project-expertise-with-your-linkedin-presence#the-red-sneakers-effect-when-your-name-speaks-for-itself) // contents [Project competence with your LinkedIn presence #Images #Photo](https://compleadly.com/knowledge/project-expertise-with-your-linkedin-presence#project-competence-with-your-linkedin-presence-images-photo)[Viewing angle and body language: the key to projecting competence](https://compleadly.com/knowledge/project-expertise-with-your-linkedin-presence#viewing-angle-and-body-language-the-key-to-projecting-competence)[The "Red Sneakers Effect": When your name speaks for itself](https://compleadly.com/knowledge/project-expertise-with-your-linkedin-presence#the-red-sneakers-effect-when-your-name-speaks-for-itself) ## Project competence with your LinkedIn presence #Images #Photo ## Viewing angle and body language: the key to projecting competence To be perceived as competent, there are many factors you can consider. The two most important are the dress code as a status symbol and the angle from which you present yourself. One study found that an angle of around 30 degrees, slightly tilted towards the person you are speaking to, conveys the most competence compared with, for example, facing the other person directly head-on. Depending on the industry and professional sphere you work in, your dress code can also be a status symbol. However, this does not mean that a formal suit is always right for you. It depends entirely on what signals status in your field. ### The "Red Sneakers Effect": When your name speaks for itself When your name alone has become a status symbol, the so-called "Red Sneakers Effect" comes into play. For example, when you look at Elon Musk or Mark Zuckerberg, you can see that an extremely high status speaks for itself and allows you to dress very simply without losing competence or status. ![Mit deinem LinkedIn Auftritt Kompetenz ausstrahlen #Bilder #Foto](https://media.compleadly.de/media/cc641fc95452f605c2e3f61c5bed8074e17324755041e3108cf0bf21518a2c45.png) Project competence with your LinkedIn presence #Images #Photo --- Was this article helpful? Didn't find your answer? 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[Get in touch](https://compleadly.com/contact) ```json { "@context": "https://schema.org", "@type": "Organization", "@id": "https://compleadly.de/#organization", "name": "CompLeadly", "legalName": "CompLeadly OHG", "description": "LinkedIn automation software for B2B sales and lead generation — since 2019, with data hosted in the EU.", "foundingDate": "2019", "founder": [ { "@type": "Person", "@id": "https://compleadly.de/ueber-uns#person-sebastian-andes", "name": "Sebastian Andes", "jobTitle": "Managing Director · CEO", "url": "https://compleadly.com/about", "image": "https://compleadly.com/images/founders/sebastian-andes-960w.webp", "sameAs": [ "https://www.linkedin.com/in/sebastian-andes/" ], "worksFor": { "@id": "https://compleadly.de/#organization" } }, { "@type": "Person", "@id": "https://compleadly.de/ueber-uns#person-philipp-krapp", "name": "Philipp Krapp", "jobTitle": "Managing Director · CTO", "url": "https://compleadly.com/about", "image": "https://compleadly.com/images/founders/philipp-krapp-960w.webp", "sameAs": [ "https://www.linkedin.com/in/philipp-krapp/" ], "worksFor": { "@id": "https://compleadly.de/#organization" } } ], "url": "https://compleadly.com/", "logo": { "@type": "ImageObject", "url": "https://compleadly.com/brand/compleadly-logo-light.svg" }, "sameAs": [ "https://www.linkedin.com/company/compleadly/", "https://www.facebook.com/CompLeadlyLinkedInSoftware/", "https://www.instagram.com/compleadly/", "https://www.youtube.com/channel/UCNT_aB_ioPgfoAvFclwXvug" ], "contactPoint": [ { "@type": "ContactPoint", "telephone": "+49 2202 1860373", "email": "info@compleadly.de", "contactType": "customer support", "areaServed": "DE", "availableLanguage": [ "German", "English" ] } ], "address": { "@type": "PostalAddress", "streetAddress": "Hauptstr. 26", "postalCode": "51465", "addressLocality": "Bergisch Gladbach", "addressCountry": "DE" } } ``` ```json { "@context": "https://schema.org", "@type": "WebSite", "@id": "https://compleadly.com/#website", "name": "CompLeadly", "url": "https://compleadly.com/", "inLanguage": "en-US", "publisher": { "@id": "https://compleadly.de/#organization" }, "potentialAction": { "@type": "SearchAction", "target": { "@type": "EntryPoint", "urlTemplate": "https://compleadly.com/search?q={search_term_string}" }, "query-input": "required name=search_term_string" } } ``` ```json { "@context": "https://schema.org", "@type": "BreadcrumbList", "itemListElement": [ { "@type": "ListItem", "position": 1, "name": "Home", "item": "https://compleadly.com/" }, { "@type": "ListItem", "position": 2, "name": "Knowledge", "item": "https://compleadly.com/knowledge" }, { "@type": "ListItem", "position": 3, "name": "Tips & Tricks", "item": "https://compleadly.com/knowledge/category/tips-tricks" }, { "@type": "ListItem", "position": 4, "name": "LinkedIn Newsletter", "item": "https://compleadly.com/knowledge/category/linkedin-newsletter" }, { "@type": "ListItem", "position": 5, "name": "Project expertise with your LinkedIn presence", "item": "https://compleadly.com/knowledge/project-expertise-with-your-linkedin-presence" } ] } ``` ```json { "@context": "https://schema.org", "@type": "TechArticle", "@id": "https://compleadly.com/knowledge/project-expertise-with-your-linkedin-presence#article", "headline": "Project expertise with your LinkedIn presence", "description": "Perspective and Body Language: The Key to Conveying Competence To be perceived as competent, there are many", "url": "https://compleadly.com/knowledge/project-expertise-with-your-linkedin-presence", "mainEntityOfPage": { "@type": "WebPage", "@id": "https://compleadly.com/knowledge/project-expertise-with-your-linkedin-presence" }, "inLanguage": "en-US", "datePublished": "2026-08-28T14:43:43.216Z", "dateModified": "2026-08-28T14:43:43.216Z", "author": { "@type": "Organization", "@id": "https://compleadly.com/blog/author/compleadly-team#organization", "name": "CompLeadly Team", "url": "https://compleadly.com/blog/author/compleadly-team" }, "publisher": { "@type": "Organization", "@id": "https://compleadly.de/#organization", "name": "CompLeadly", "logo": { "@type": "ImageObject", "url": "https://compleadly.com/brand/compleadly-logo-light.svg" } } } ```